Services - Nomadic Behavior

Insights + Ideas from the Consumer Strategies Report

- The Irrational Middle Class


Home is where the heart is. Surprisingly, not everyone keeps their heart in the same place. It's within this fine line that lies the behavior known as nomadic (or transience), a behavior shared by all, but, because of its more popular name, homelessness, not preferred by all.

Nomadic behavior is not always the result of economic challenge or lack of responsible stability. And it most certainly isn't an inescapable state. And yet, whether camping long-term in a forest or surviving from converted shopping carts on public transporation systems, nomads exhibit a remarkable disinterest in stable residency.

al berrios & co. analyzes this natural, common behavior to understand how it changes and how it ultimately impacts your organization's strategies.

Contact us today to get an important perspective on nomadic behavior.

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