Reports
Sections: Business Models - Organization - Strategy - Policy - Trade Events - Research
Sub-Sections
 
- Broadcast
- Publishing
- Entertainment
- New Media/Web 2.0
- Cable / Wireless / Telecom
- Consumer Technology
- Food + Beverage
- Automotive
- Consumer Finance (Insurance)
- Consumer Goods
- Retailers
- Restaurants
- Travel / Tourism + Trans.
- Health + Fitness
- Real Estate + Energy

Originally created to catalogue brands covered in our reports, this directory was relaunched in July 05 to present ideas on how our consultative approach, the Business Model Anthology methodology, may work in real world scenarios. No single report will yield a whole view of our approach, but rather, the sum of reports written on each brand.

Companies are linked to their respective websites. Clicking on a link to a company's website will direct you to that company's site in a new browser window. Although we've reviewed each site carefully before linking them, you never know. As a result, we are not responsible for any content or automatic downloads on that site. View our privacy commitment.

Broadcast (skip to Publishing >>)

1010Wins: 1 2 (owned by CBS Corp.)

ABC: 1 2 3 (owned by Disney)

al-Jazeera: 1 (Arabic company)

Arbitron: 1

BET: 1 2 3 4 5 6 (owned by Viacom)

Cartoon Network: 1
(owned by Viacom)

CBS: 1 2 3 4 5
(owned by Viacom)

Clear Channel: 1 2 3 4 5 6 7 8

CNBC: 1 2 3 (owned by NBC Universal)

CNN: 1 2 3 4 (owned by Time Warner)

Comedy Central: 1 2
(owned by Viacom)

CourTV: 1

DirecTV: 1 2 3 4 (owned by News Corp)

Disney: 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15

Discovery: 1 2

EchoStar: 1 2

ESPN: 1 2 3 4 5 6
7 8 (owned by Disney)

Fine Living: 1

FOX: 1 2 3 4 5 6
(owned by News Corp)

FOX News: 1
(owned by News Corp)

Galavision: 1

HBO: 1 2 3 4 4 5 6 7 8 9
(owned by Time Warner)

Home & Garden: 1

JTV: 1

Lifetime: 1 2

Martha Stewart: 1 2 3 4

MTV: 1 2 3 4 5 6 7 8
(owned by Viacom)

MuchMusic: 1

NBC Universal: 1 2 3 4 5 6 7 8 9 (bought Universal Studios)

News Corp: 1 2 3 4 5 6

Nickelodeon: 1 2
(owned by Viacom)

Nielsen: 1 2 3 4

NY1: 1
(owned by Time Warner)

Oxygen: 1

PAX: 1 (now called i)

QVC: 1

Showtime: 1 2 3 4
(owned by Viacom)

Sirius Satellite / XM Satellite: 1 2 3

SoapNet: 1 (owned by Disney)

SONY: see Consumer Technology

Spike TV: 1
(owned by Viacom)

Starz/Encore: 1

Telemundo / Mun2: 1 2 (owned by NBC Universal)

Time Warner: 1 2 3

TiVo: 1 2 3 4

TNT / TBS / Turner: 1 2 3 4 (owned by Time Warner)

Tribune: 1

Univision: 1 2

UPN: 1 2
(owned by Viacom)

USA Network: 1 2

VIACOM: 1 2 3 4 5 6 7 8 9 10 11 12 13

Voom: 1 (owned by Cablevision; out of business)

WB: 1

WE: Womens Entertainment: 1

YankeeNets YES Network: 1

 

Publishing

Advance: 1

am NY: 1
2 (owned by Tribune)

Blender Magazine: 1 2 (owned by Dennis Publications)

Conde Nast: 1

DC Comics: 1 (owned by Time Warner)

Dun & Bradstreet: 1

El Diario/La Prensa: 1

Fairchild Publications: 1

Financial Times: 1 2

Gemstar-TV: 1 (owned by News Corp)

Gruner + Jahr: 1

Hollinger International: 1

HOY: 1 2 (owned by Tribune)

Import Tuner: 1


Marvel: 1 2

Maxim: 1 2 3
(owned by Dennis Publications)

Metro: 1 2

New York Enterprise Report: 1 2

New York Magazine: 1

New York Post: 1
(owned by News Corp)

New York Press: 1

New York Sun: 1

New York Times: 1 2 3 4 5 6 7
8

Newsday: 1 2 (owned by Tribune)

NV Magazine: 1

PC Magazine: 1

Playboy: 1

Primedia: 1

RFL Communications: 1

Scholastic: 1

Scripps Howard News Service: 1


Sports Illustrated: 1 (owned by Time Warner)

Stuff Magazine: 1 (owned by Dennis Publications)

The Source: 1 2

The Week: 1
(owned by Dennis Publications)

Time Magazine: 1
(owned by Time Warner)

TV Guide: 1 2 (owned by News Corp)

Urban Latino: 1 2 3

Village Voice: 1

Worth: 1 2 (owned by RobbCo)

WSJ: 1 2 3 4

XXL: 1


Ziff-Davis: 1

 

New Media/Web 2.0

Altavista: 1

AOL: 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38
(owned by Time Warner)

Asian Avenue: 1

AskJeeves: 1

BizRate: 1

BlackPlanet: 1

Blogger: 1 (bought by Google)

CBSMarketWatch: 1 (Bought by Dow Jones. Now called Marketwatch)

Classmates.com: 1 2

Dealtime: 1

del.icio.us: 1

Dmoz.org: 1

Epinions: 1

Excite: 1 2

F'dcompany.com: 1

Facebook: 1

Flikr: 1 (bought by Yahoo)

Friendster: 1 2

Gator (now called Claria): 1 2 3

Google: 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26

Goto.com: Changed name to Overture. See Overture

Hotjobs.com: 1 (bought by Yahoo)

Inktomi: 1 2 (bought by Yahoo)

iVillage: 1 2 3 4

JDate: 1

Lavalife: 1

LinkedIn: 1

Match.com: 1 2 (bought by IAC/InterActiveCorp)

MeetUp.com: 1 2

Metacrawler: 1

MiGente: 1

Monster.com: 1 2 3

MSN: 1 2

MySimon: 1

MySpace: 1 2
3 4 (owned by NewsCorp)

Nerve.com: 1

New Line Cinema: 1
(owned by Time Warner)

Orkut: 1 (bought by Google)

Overture: 1 2 (bought by Yahoo)

PriceGrabber: 1

Real Media: 1 2

Ryze: 1

Shopzilla: 1

Six Degrees: 1

Snapfish: 1 (bought by HP)

Space.com: 1

Thirdage.com: 1

Tribe: 1

Typepad: 1

Wikipedia: 1

Xanga: 1

Yahoo: 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25

 

Entertainment

American Greetings: 1 (bought BlueMountain, eGreetings)

Arista Records: 1

Blockbuster: 1 2 3 4 5 6 7
(owned by Viacom)

Friendster: Go to New Media

Match.com: Go to New Media

MeetUp.com: Go to New Media


Napster: 1 2 3 4 5

Netflix: 1

Six Degrees: Go to New Media

Six Flags: 1

The Muppets: 1
(owned by Disney)

The Simpsons: 1

Vivendi Universal: 1

Warner Brothers: 1
(owned by Time Warner)

 

Cable / Wireless / Telecom

Adelphia: 1 2 (sold in pieces to Time Warner and Comcast)

AT&T: 1 2 3 4 5 6 7 8 9 (bought by SBC)

AT&T - Comcast: (see Comcast)

AT&T Wireless: 1 2 3 4 5 6 (bought by Cingular)

BellSouth: 1 2 3

Boost Mobile: 1

Cablevision: 1

Cingular: 1 2 3 4 5 6 7 8

Comcast: 1 2 3 4 5 6 7 (current owner of MGM library)

Deutsch Telekom: 1 (German company)

Global Crossing: 1

MCI (formerly MCI Worldcom): 1 2 3 4 5 (bought by Verizon)

Motorola: 1 2

Nextel: 1 2 3 4 5 (bought by Sprint)

NextWave: 1 2 3

Nokia: 1 2 3 4

Qwest: 1

SBC Communications: 1 2 3

Sony Ericsson: 1

Sprint / Sprint PCS: 1 2 3

T-Mobile: 1 2 3 4

Time Warner Cable: 1

UbiquiTel: 1 (Sprint affiliate)

Verizon: 1 2 3 4 5

Verizon Wireless: 1 2 3 4 5 6
7

Virgin Mobile: 1

Vodafone: 1
(British company)

Vonage: 1

 

Consumer Technology

Adobe: 1

Apple/iTunes/iPod: 1 2 3 4

Boeing: 1

Dell: 1 2 3

Earthlink: 1 2

Ebay: 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24

Gateway: 1

GE: 1 2 3 4

HP: 1 2 3 4

IBM: 1 2 3 4 5 6 7 8 9 10

Intel: 1 2 3 4

Macromedia: 1 (bought by Adobe)

Microsoft: 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17

Nintendo: 1 2

Oracle: 1

Palm / palmOne / PalmSource: 1 2 3

Panasonic: 1 2

PeopleSoft: 1 2 (bought by Oracle)

Plaxo: 1

RIM: 1

SAP: 1 2

Samsung: 1 2 3 4 5 6 7 8

Seibel: 1

Shure: 1

Solectron: 1

SONY: 1 2 3 4 5 6 7 8

TiVo: 1 2 3

Toshiba: 1

Tyco: 1
2

Xerox: 1

 

Consumer Finance (including Insurance)

Models: Payments

Aetna: 1 2

AIG: 1 2 3 (Fired Maurice Greenberg)

American Express: 1 2

Andersen (Bankrupt): 1

Bank of America: 1 2 3 4

Bank of New York: 1 2

Capital One: 1

CIT: 1

Citigroup: 1 2 3 4 5 6 7 8 9 10 11 12 13

Commerce Bank: 1

Deutsche Bank: 1

Discover: 1 (owned by Morgan Stanley)

First Data: 1

Fleet (bought by Bank of America): 1 2 3

Fool.com: 1

GE Capital: 1 (owned by GE)

Goldman Sachs: 1 2 3 4 5

Household (bought by HSBC): 1

HR Block: 1

HSBC: 1 2

Humana: 1 2

J. P. Morgan Chase: 1 2

MasterCard: 1

MBNA: 1 2

Merrill Lynch: 1

Mony Group (bought by AXA Financial): 1

Morgan Stanley: 1

National Processing: 1

NorthFork Bank: 1

Oxford Healthcare: 1

Smith Barney: 1 (owned by Citigroup)

Standard & Poors: 1

UnitedHealth Group: 1

Visa: 1

Vital: 1

 

Automotive

Chrysler: 1 2 (owned by DaimlerChrysler)

Ford: 1 2 3

GM: 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15

Harley-Davidson: 1 2

Kelly Blue Book: 1

Mitsubishi: 1

Scion: 1 (owned by Toyota)

 

Food + Beverage

Allied Domecq: 1

Anheuser-Busch: 1

Coca-Cola: 1 2 3 4 5 6 7 8 9

Coca-Cola Enterprises
: 1

Constellation Brands: 1

Coors: 1

Cott: 1

Energy Brands: 1

Folgers: 1 (owned by P&G)

Frito-Lay: 1 (owned by PepsiCo)

Gatorade: 1 (owned by PepsiCo)

GE Osmonics: 1 (owned by GE)

Honest Tea: 1

Kraft: 1 2 (owned by Altria Group)

Krispy Kreme: 1 2 3

M&Ms: 1 (owned by Mars, Inc)

Milky Way: 1 (owned by Mars, Inc)

Nestle: 1

Pepsi: 1 2 3 4 5 6 7 8 9 10 11 12 (owned by PepsiCo)

Pepsi Bottling Group: 1

Phillip Morris USA: 1 2 (owned by Altria Group)

Red Bull: 1

Snapple: 1 2

Snickers: 1 (owned by Mars, Inc)

Sprite: 1 (owned by Coca-Cola)

Sobe: 1 (owned by PepsiCo)

Tetra-Pak: 1

Tropicana: 1 (owned by PepsiCo)

Unilever: 1

Zico: 1

 

Retailers (unless otherwise stated, companies listed below are U.S. retailers)

1-800-Flowers.com: 1

Abercrombie + Fitch: 1 2 3 4 5 6 7

Aeropostale: 1 2 3 4 5 6

Albertsons: 1

Amazon.com: 1 2 3 4 5 6 7 8 9 10 11

American Eagle Outfitters: 1

The Athlete's Foot: 1

Banana Republic: 1 (owned by Gap)

Bed Bath & Beyond: 1 2

Bergdorf Goodman: 1

Best Buy: 1 2 3

Blockbuster see Entertainment

Bloomingdales: 1 (owned by Federated)

Cabelas: 1

Charming Shoppes: 1

Chico's: 1

Circuit City: 1

CompUSA: 1

Cortifiel: 1 (Argentinian retailer)

Costco: 1

Crate&Barrel: 1

Duane Reade: 1 2

Ethan Allen: 1

ExxonMobile: 1

Federated: 1 2 3

Foot Locker: 1

Forever 21: 1

FreshDirect: 1

GAP: 1 2 3

Home Depot: 1 2

Hot Topic: 1 2 3

Hudson's Bay: 1 (Canadian retailer)

IKEA: 1 2 3 4

J. Sainsbury: 1 (British retailer)

JCPenny: 1 2

K-B Toys: 1

Kingfisher: 1 (British retailer)

K-Mart: 1 2 3 4 5 6 7 8 9 10 (bought Sears)

Kohl's: 1 2

Linens N Things: 1

Lowes: 1 2

Macy's: 1 2 3 4 5 (owned by Federated)

Marshall's: 1 (owned by Federated)

Metro Group: 1 (German retailer)

Musicland: 1 (owned by BestBuy)

Neiman Marcus: 1 2

Netshops: 1

Nordstrom: 1

Office Depot: 1

Old Navy: 1 (owned by Gap, Inc)

Pathmark: 1 2

PetCo: 1

Pier 1 Imports: 1 2

Pottery Barn: 1

QVC: 1

RadioShack: 1 2

RedEnvelope: 1

Saks: 1

Sams Club: 1 (owned by Wal-Mart)

Sears: 1 2 3 4 5 6 7 8 (bought by K-Mart)

Shoprite: 1

Simon Property Group: 1 (Owns Simon Malls)

Skechers: 1

Suncoast Motion Picture Company: 1 (owned by Musicland)

Sur La Table: 1

Target: 1 2 3 4 5

Tesco
: 1

Tommy Hilfiger: 1

Toys 'R' Us: 1 2 3 4 5 (taken private)

Urban Outfitters: 1

Value City: 1

Wal-Mart: 1 2 3 4 5 6 7 8 9 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32

Webvan:1 2 3 (out of business)

Whole Foods Market: 1

Williams-Sonoma: 1 2

 

Consumer Goods

Adidas: 1

Avirex: 1

Avon: 1

Bandai: 1

Brita: 1 (owned by Clorox)

Callaway: 1

Clorox: 1

Colgate-Palmolive: 1

Columbia Sportswear: 1

DKNY: 1

Duracell: 1 (owned by P&G division, Gillete)

Energizer: 1

Fleer/SkyBox: 1

FunLines: 1

Gnu Games: 1

Hasbro: 1

International Flavors & Fragrances: 1

Johnson & Johnson: 1

L'Oreal: 1

LeapFrog: 1

Lego: 1

Liz Claiborne: 1

Lugz: 1 2

LVMH: 1

Marmot: 1

Mattel: 1 2 3 4

Merrell: 1

Neurosmith: 1 (out of business)

New Balance: 1

Newell Rubbermaid: 1

Nike: 1 2 3 4 5

P&G: 1 2 3 4 5 6 7 8

Pony: 1

Puma: 1

Ralph Lauren: 1

Rayovac: 1 2 (owned by Spectrum Brands)

Razor: 1

Reckitt Benckiser: 1 (British company)

Reebok: 1 2

Saucony: 1

Sean Jean: 1 2

Spinmaster: 1

Timberland: 1 2

Tiny Love: 1

TuckerToys: 1

Upper Deck: 1

Von Dutch: 1

 

Restaurants

Burger King: 1 2 3

Flute Bar: 1

International House of Pancakes: 1

Jack in the Box: 1

KFC: 1 (owned by Yum! Brands)

McDonalds: 1 2 3 4 5 6 7 8 9 10 11

Ruby Tuesday's: 1

Starbucks: 1 2 3 4

Wendy's: 1 2 3 4 5

Yum! Brands
: 1 2

 

Travel / Tourism + Transportation

American Airlines: 1 2

Boeing: 1 2

British Airways: 1 2

Cendant: 1

CSX: 1

Continental Airlines: 1

DC Metro: 1

Delta: 1 2

Expedia: 1 2 3 4 (owned by IAC/InterActive)

FedEx: 1

Hilton: 1

Hotwire: 1
(owned by IAC/InterActive)

jetBlue: 1 2 3

Marriott: 1

NYC MTA: 1

Orbitz: 1 2 3 4 (owned by Cendant)

PATH: 1

Priceline: 1 2 3 4

Ritz-Carlton: 1

Song: 1

Southwest Airlines:
1 2

Starwood Hotels & Resorts Worldwide, Inc: 1

Travelocity: 1 2 3 4

Travelweb.com: 1

United
: 1

UPS: 1 2 3

 

Health + Fitness

Healthsouth: 1 2

McNeil Pharmaceuticals: 1 (owned by J&J)

Pfizer: 1 2 3

 

Real Estate + Energy

DTE: 1

PSE&G: 1

 

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